Social Media Marketing for Business Owners

Social media helps small business owners increase visibility online and work smarter on limited resources. Learn the five essential steps to take, marketing tactics, and tools such as Facebook and Twitter, blogs, social networks, and web communities to build your brand and gain clients. You'll leave with a document for a social media plan for your business. Lori Richardson is a sales effectiveness trainer, speaker, and blogger who has gained international prominence through strategic moves on the Web.

S8616 / Sessions 1
Tu from 8:30 AM to 10:30 AM
Richardson
$29

Start Date:4/6
End Date: 4/6
WCC - Foundation Building - Ste 201C

Social Media Challenge: Coaching With Lori Richardson

Work with expert Lori Richardson in a small group to develop and implement a social media marketing plan to increase revenue and grow your business. Each session will provide an assignment or project focusing on blogging, Facebook, Twitter and other social media business tools. Here's your chance to get your social media program up and going. Lori Richardson is a sales effectiveness trainer, speaker, and blogger who has gained international prominence through strategic moves on the Web. Feel free to bring your lunch to class. This workshop limited to 10 participants so register early!

S8612 / Sessions 4
Tu from 11:30 AM to 1:30 PM
Richardson
$129

Start Date:4/27
End Date: 5/18
WCC - Foundation Building - Ste 201C

Social Media Boot Camp: Create Social Marketing for Your Business

Social media has been called "word-of-mouth with a megaphone," making it a perfect tool for businesses. This hands-on workshop will show you how to set up and create profile pages for several sites including LinkedIn, Facebook, Biznik, and Twitter. Instructor Lori Richardson will share strategic tips for maximizing your online presence and teach how to take advantage of these powerful tools. Please note: New date for class.

S8608 / Sessions 1
F from 8:30 AM to 11:30 AM
Richardson
$49

Start Date:5/14
End Date: 5/14
WCC - Foundation Building - Ste 101J

Grow Your Business With Twitter

It's time to embrace Twitter, one of the fastest growing social media tools! Learn what Twitter can do for your business, how to get started, and how to maintain it. You'll study examples of the return on investment for "bricks-and-mortar" businesses, service providers, and business owners. You'll take home a resource list of Twitter applications, add-ons, and further support. Lori Richardson is a sales effectiveness trainer, speaker, and blogger who has gained international prominence through strategic use of the web.

S8324 / Sessions 1
Th from 8:30 AM to 10:30 AM
Richardson
$35

Start Date:4/22
End Date: 4/22
WCC - Foundation Building - Ste 101J

Build Your Brand With Facebook

Discover how a Facebook page can help build your brand and grow your business! Learn how to create your own page, understand how Facebook will help your business, and leave with a list of resources and answers to your questions. We will also examine and discuss case studies of successful businesses that have deployed Facebook as a marketing and branding tool. Lori Richardson is a sales effectiveness trainer, speaker, and blogger who has gained international prominence through strategic moves on the Web.

S8068 / Sessions 1
Th from 8:30 AM to 10:30 AM
Richardson
$35

Start Date:4/29
End Date: 4/29
WCC - Foundation Building - Ste 101J

Creating Facebook Ads: Step-by-Step

FaceBook ads can be some of the least expensive and most powerful advertisements for a small business to use. Highly targeted, these ads can sell products or services at a relatively low cost. The trick is creating the ads properly. In this class we will walk step-by-step through the creation process. You will learn to pick the correct text, find images, and tweak keywords to get the most from you ads. Students must have a Facebook account and debit/credit card to purchase a small amount of advertising in class.

S8124 / Sessions 1
W from 8:30 AM to 11:30 AM
Marshall
$49

Start Date:5/5
End Date: 5/5
WCC - Foundation Building - Ste 101J

iPhone Apps: Designing Your Ultimate Business Tool

Did you invest in an iPhone to help with your business, but are too busy to master all the features of this great tool? In this hands-on class, you'll learn the top ten business applications, discuss new and upcoming versions, and discover how the device is helping thousands of people grow their business. Lori Richardson is a sales effectiveness trainer, speaker, and blogger who has gained international prominence through strategic moves on the Web.

S8388 / Sessions 1
Tu from 6:30 PM to 8:30 PM
Richardson
$35

Start Date:5/25
End Date: 5/25
WCC - Kelly Hall #108